5 Reasons Why SMB's Should Use SEO
As the owner of a small or medium-sized business, you may be under the impression that "SEO" (Search Engine Optimisation) is just a fancy marketing term for big businesses and corporations. And you're not alone - in a recent survey, it was found that while 56% of small businesses have their own websites, only 28% think about SEO. The importance of SEO in this day and age could not be more prevalent. Neglecting to apply SEO strategies to your website may be as crippling for your business as locking your front doors. So what does SEO do? In a world where most consumers use search engines to find nearby companies, SEO is the difference between being visible or invisible. Here are 5 reasons why SMB's should use SEO today. 1) Traffic Boost The traffic going to your website is driven mainly by search engines. Simply putting up a website is not enough to get seen; people have to know you exist in the first place. Every time they use Google or another search engine to find t